a b o u t   h e y d a y


Our Mission

Heyday is an independent, nonprofit publisher founded in 1974 in Berkeley, California. We are a diverse community of writers and readers, activists and thinkers. Heyday promotes civic engagement and social justice, celebrates nature’s beauty, supports California Indian cultural renewal, and explores the state’s rich history, culture, and influence. Heyday works to realize the California dream of equity and enfranchisement.

Our Newsletter

Sign up for our newsletter to get event announcements and exclusive discounts!
We won’t clutter your inbox, we promise.

Heyday’s History

Heyday was founded by Malcolm Margolin in 1974 when he wrote, typeset, designed, and distributed The East Bay Out, a quirky, personal, affectionate guide to the natural history of the hills and bayshore around Berkeley and Oakland. Out of this modest first effort a major California cultural enterprise has taken shape. Heyday publishes around twenty books a year, founded two successful magazines—News from Native California and Bay Nature—and has taken a lead role in dozens of prominent public education programs throughout the state.

From the start, Heyday has worked in partnership with many of California’s leading cultural organizations. We have produced distinguished books together with the Bancroft Library at the University of California, Berkeley; the California Historical Society; the California State Library; the Los Angeles Times; Santa Clara University; Sierra College Press; Save the Redwoods League; Yosemite Conservancy; and many others.

In 2016, Margolin retired from Heyday, and Steve Wasserman succeeded him as publisher and executive director. In 2018, Heyday began national distribution for our books with Publishers Group West (an Ingram brand), one of the country’s leading distributors. As we approach our second half century of publishing, we invite you to learn more about Heyday and become part of our community.


Our Team



Board Members


Steve Wax, Chair
Managing Partner
The Cooke Wax Partnership
Sebastopol, CA

Andree Abecassis, Vice Chair
Former Literary Agent and Agency Owner
Ann Elmo Agency
Berkeley, CA

Whitney Green, Treasurer
Former Senior Vice President of Physical Production
Walt Disney Pictures
Santa Monica, CA

Don Franzen
Entertainment Attorney
The Law Offices of Funsten & Franzen
Beverly Hills, CA

Bruce Goldsmith
Author, Screenwriter, and Playwright
Past President, PEN USA
Los Angeles, CA

Lizbeth Hasse
Principal
Creative Industry Law and JAMS
San Francisco and Berkeley, CA

Catherine Kanner
Owner
Catherine Kanner Design & Illustration
Los Angeles, CA

Zachary Karabell
President
River Twice Research
New York, NY

Brian Kenny
Director of Collections and Archives & Technology Manager
Hearst Western Properties at Hearst Corporation
San Francisco, CA

Marty Price
Former Teacher, Oakland and Berkeley Unified School Districts
Former Vice Principal, Oakland Technical High School
Oakland, CA

Megan Vered
Author
Writing Workshop Facilitator
San Rafael, CA

 

Guy Lampard, Chair Emeritus
Senior Advisor
Aperio Group
Mill Valley, CA

Advisory Council


Susan D. Anderson

Lindsie Bear

Miranda Bergman

Nesbit Crutchfield

Frances Dinkelspiel

Roxanne Dunbar-Ortiz

Dave Eggers

Juan Felipe Herrera

Maxine Hong Kingston

Praveen Madan

Benjamin Madley

Kimberly Cox Marshall

Pablo Menendez

Innosanto Nagara

Viet Thanh Nguyen

Emiko Omori

Renée Richard

Greg Sarris

Jeffrey Henson Scales

Anola Small

Amy Tan

John Tateishi

Lewis Watts