Super Silly Champagne Reception!

Join us Wednesday, June 1st for a super silly celebration with the creators of The Super Silly Yosemite Sticker and Activity Book. Please RSVP to Lillian at


Heyday is looking for first-rate fiction or nonfiction written by an emerging author. Friends and family of the late Santa Cruz author James D. Houston have established a fund to honor his memory and further his legacy. Known as a masterful writer in both fiction and nonfiction genres, Houston was also a dedicated teacher and […]

Project Update: Valley of Shadows and Dreams

Scheduled for publication in May 2012, our project about the Great Central Valley is coming together. With a working title of Valley of Shadows and Dreamsthe book explores this dynamic and important region, which is often difficult to capture. We know we are on the right track, though. Thomas Steinbeck (yes, the son of John […]

San Joaquin: Valley of Shadows and Dreams

One of the most moving, thought-provoking, and significant books we have under development is San Joaquin: Valley of Shadows and Dreams by Ken Light (photographer) and Melanie Light (author). Ken, a world-renowned documentary photographer, has been shooting black-and-white photos of the changing San Joaquin Valley as suburban development springs up on the world’s most fertile […]

The search is on for the freshest voices in new California literature

A Letter from Our Publisher Dear Readers, We are confronted daily with dramatic and very real evidence that California is in decline. Everything seems wrong. We can’t seem to educate our youth, provide families with homes or jobs, keep our parks and libraries open, or take care of our sick. We are not fulfilling the […]

Heyday Announces the James D. Houston Award for Western Literature

“If there is one California-grown, longtime California writer who seems to be changing things it is James D. Houston.”                                                      —Alan Cheuse About the Fund  Friends and family of Santa Cruz author James D. […]

A Literal and Literary Journey through the California’s Mojave Desert

“Void of life, it never is, however dry the air and villainous the soil.” – Mary Austin, from The Land of Little Rain, 1903 It’s 4:00 pm on a July afternoon. It’s 117 degrees. I back my car out of the garage of my Palm Desert home, turn the air conditioner up as high as it will […]

A California Legacy Project

My work this summer as Publisher’s Intern has included a whole array of interesting tasks, but by far the most daunting assignment was one I initially thought would be quite simple. About a month ago, Heyday publisher Malcolm Margolin came to me with an important task: one of Heyday’s imprints, California Legacy, is coming up […]

Get to Know Laurel Books in Oakland!

In our August newsletter, we spoke with Luan Stauss from Laurel Books in Oakland about her favorite Heyday book, the hardest part about being a bookseller, and what’s currently in their window display. What do you do? I’m the owner, buyer, event coordinator, bookseller, bill payer, kitchen cleaner, HR manager, you name it. How long […]

A Brand New Heyday

What does Heyday mean to you? What does Heyday mean to us? Those were two questions we asked ourselves over and over as we tried to articulate what Heyday really means to California. We thought about what our purpose should be and talked about the promise we wanted to make to our readers. With the […]